Quality Use of Medicines

Quality Use of Medicines (or QUM as it is commonly referred) is one of the central objectives of Australia’s National Medicines Policy. The term ‘medicine’ includes prescription, non-prescription and complementary medicines.

QUM means:

• Selecting management options wisely;
• Choosing suitable medicines if a medicine is considered necessary; and
• Using medicines safely and effectively.

The goal of the National Strategy for QUM is to make the best possible use of medicines to improve health outcomes for all Australians.

As a manufacturer of medicines in Australia, Alphapharm not only supplies safe and effective products to prevent and treat illness or maintain health; we also ensure our marketing and promotion supports QUM principles.

Further, Alphapharm provides good quality, accurate, balanced information and education services that supports QUM and conversely does not provide information and/or engage in educational activities that are not conducive to QUM principles. Our relationships with health care professionals and consumers also reflect upon the principles of QUM.